Survey Checklist

The purpose of this survey is to better the customer's experience and give feedback to the owners on what they could improve about the website/business. My purpose is to also find out whether or not the website is helpful for the customers and the business owners. With this information, they will consider things they can change on the website to have a positive effect they can also work on altering their business. The audience for this survey is the owner of the Top 10-holiday park. The target audience for this survey is anyone who uses the Top 10-holiday park's website. A list of the appropriate measures is gender, age, income, ethnicity.

Here are some graphs made up of the data from the pilot survey

Pilot Survey

Pilot Survey

I will be sharing my survey with a number of people, then get them to answer the questions that I have provided in my survey. I'll ask them how long it took if the questions make sense, were the questions invasive, do you have any advice for the wording or categories given.

Feedback 

For the question "Did the questions make sense" I realised I had the response box as a short answer when it should have been a choice between yes or no. I also had a spelling error in the title and the description below the title. The first error was I had "greymouth" instead of "Grey Mouth". The next error was I had "onwers" instead of "owners". These were both easily fixed. I also changed the description at the beginning of the survey to tell the people taking the survey on how long it would take, which was 5 or 10 minutes. I then said the only people taking this survey are people who had previously visited the Greymouth seaside top 10-holiday park.

Desk review

A desk review is a checklist that I am using to make sure my questionnaire has

• questions that are easy to understand 
•  non-biased questions 
• relevant questions to meet the purpose identified by the people who asked me to take the survey

Desk review is what I am completing for myself before I send it out for people to fill it out. 

	OK	Needs fixing	Comment
Purpose is clear	x
Meaningful title	x
Instructions given	x
Target Population identified and screened for		x	write that is for someone using the site.
For each question:
Does the question meet the purpose?	x
Question is clear, easy to understand	x
All possible answers are catered for		x	on one question I needed to add an 'other' option
Short sentences	x
Instructions given where appropriate ie  tick all that apply or tick one only	x
Spelling, grammar are correct	x
Appropriate language and style	x
Questionnaire content:
Are any questions repeated?	x
Are any questions unnecessary or irrelevant?	x
Are there questions missing which would be important for the purpose?	x
Structure of questionnaire
Layout is clear and uncluttered	x
Professionally produced	x
Questions in logical order	x
Results will be easy to analyse	x

Questions that need fixing:

The question about the person filling out the surveys ethnicity needed another box added which says 'other'

19th june - draft survey

Today I began my draft of my survey I started off by getting to know the person taking the survey and asking questions such as ethnicity, age, gender, etc. These questions were closed multi-choice. Next, I began asking how satisfied they were with the use of the website questions such as how helpful, where you found it, and what you came for. Some of these were done on a Likert scale. Here is an example

Structure and design of my survey

I have taken the main points from the statistics Nz website regarding the methodology for designing a survey and made them into a graphic that is easy to understand. I will use this to identify the main points and consider them when designing the questions. Their document is linked below.

http://archive.stats.govt.nz/methods/survey-design-data-collection/writing-questionnaire/instructions.aspx#gsc.tab=0

AS91263 Questionnaire Design Purpose

The owners of the Greymouth seaside top 10-holiday park have asked me to design a Questionaire that would enable them to find out information to help make the customers experience as pleasant as possible. They are a business and plan to use this for marketing and planning purposes. They are also looking to adapt the website to make it more user friendly and nice to look at. People would visit this website, to book accommodation, book activities, or buy a membership. They also want to know who visits their website and where they've come from.

Descriptive Writing

The light flickered green and I swung all my weight into the dark tube,
as I went round around the first corner I felt my chip filled stomach shift
and the pace picked up. I could hear my cousin screaming “ im coming”
and the sound of their lanky body splashing in the choppy water, echoed
down the never ending tunnel. My heart beat increased, as I was hurreled
left and right like i was aboard a rocky ship. I finally reached the end and
was greeted by a huge pool of gushing water. The waves were warm but for
some reason my body still got a shock when hugged by them. My eyes were
beginning to sting like I had splashed sprite in them. I leaped out of the
gushing water and felt my dripping body instantly start to shiver.